Press Release
BELGARDE™ Introduces the World’s First Watch Strap that Swaps in Seconds.
Change styles for your favorite watch. At any time, in no time.
SINGAPORE – 30 November, 2016 — BELGARDE introduces ClickStrap: the revolutionary watch strap that swaps in seconds. With a simple slide and click using just your fingers, ClickStrap are incredibly easy for anyone to fasten onto and remove from their watch at any time. They are compatible with any watch, regardless of brand or model that uses standard straight spring bars, spelling the end of using complicated tools and endless hassle, lost parts and scratches on your watch just to change the strap of your favorite watch.
Essential to any watch is a quality strap that keeps it wrapped securely around your wrist, and ClickStrap are designed around a unique, Swiss-designed secure locking system. It is made of medical-grade stainless steel that easily and firmly locks in place, and fits any standard watch spring bar up to 1.5mm in diameter.
Ease, convenience and clever mechanics set ClickStrap apart from all other interchangeable watch straps. ClickStrap require no tools to change them. Anyone can lock and unlock the sturdy locking system with just the push and pull of a finger. This simplicity allows you to swap ClickStrap at any time, in no time at all. The possibilities of style and function are limitless with this new freedom to swap straps for your watch in seconds.
The Classic Collection of ClickStrap, the first in a series of many to come, is all crafted in fine Italian and French leathers. The Classic Collection features the timeless colors of black, golden brown, deep burgundy, crisp orange and midnight blue foremost in Gator Calf and Epsom leather. Each design is styled in a range of these classically elegant colors, and come in the most popular strap widths of 18mm, 20mm and 22mm. Together, ClickStrap offer watch enthusiasts a trusted palette of choice to match their favorite timepiece with. Other collections in various other materials, colors and sizes will follow.
About BELGARDE
BELGARDE is the maker of ClickStrap, the revolutionary watch strap that swaps in seconds. Based in Singapore, BELGARDE combines technological innovation with artistic design to create avant-garde products that push the envelope. BELGARDE is wholly owned by Singapore-based solutions innovator and design company, Triple-S LLP. Interested parties may contact us to discuss licensing agreements.
The Innovators
The founder himself a watch-loving Swiss watched in his childhood years with fascination as his father restored old pocket watches; Thus the watch bug had been planted early on.
A few years ago, he felt that there should be a better, easier and most of all more convenient way of changing watch straps. As a seasoned engineer with plenty of design experience in precision components he developed a solution for all straight industry standard spring bars:
No more tools, injuries, scratched watch cases, broken nails or galled up springbars and a strap change that leaves the watch ready for NATO straps. With the encouragement from friends and the help of skilled and dedicated partners, BELGARDE was created. Combining different expertise and experience in engineering, Swiss watch-making, leather-working and design, all working closely together over the years on prototypes after prototypes, culminating in ClickStrap that look good, feel good, and work great.
Press Contacts
Steve Frei (English, German)
BELGARDE
steve@bel-garde.com
+65 9783 3635